About Us

At ART from the INSIDE, we invite you to embark on a journey where creativity intertwines with powerful statement, and every piece tells a story of transformation and resilience. Our vibrant collection is more than fashion—it is a deeply personal expression of redemption and beauty born from the most unlikely of places.

Each unique item in our collection features original artwork by Dean Hurst, created during his time in prison. What began as a means of self-expression behind bars has evolved into a powerful testament to the human spirit. Dean turned confinement into creativity, pain into purpose, and isolation into imagination—offering the world wearable art that speaks of strength, hope, and reinvention.

We believe true luxury lies in the artistry of design, the integrity of our materials, and the stories stitched into every seam. Join us in redefining elegance, where every hue and thread honors the artist’s transformation, powerful journey and the shared beauty of the human experience.